Tech plays an increasingly important part of life for businesses of every size. It’s helped make everyday tasks easier, improved communication, enabled organisations to adapt quickly to global events, and meant they can look after information more securely.
Tech is also an area that moves incredibly quickly. It’s easy to get left behind. So, we thought we’d look at what some of the tech trends for 2023 are to help you understand what your business might need as we start to plan for 2023.
Joined up tech
What we mean by this is that separate technologies like artificial intelligence (AI), virtual reality (VR), the Internet of things (IoT), and 5G will start to connect to each other more seamlessly than ever before. This will automate and speed up processes and create more efficient ways of working. Businesses will need to keep their systems up-to-date to take advantage of this trend.
Before you start thinking Marvel movies or Facebook, in this instance the metaverse is used as an overarching term for how you interact with customers and other businesses. Using AI and VR to make customer interactions more immersive is one way of doing this, such as offering virtual experiences.
This tech can also work to show customers a virtual version of what your product or service is. Some clothing retailers do this already with virtual dressing rooms or simulated avatars trying on virtual copies of clothes to see how they look on customers’ bodies.
Of course, you can add this to any tech list in any year. But with the geo-political events of 2023, it’s more important than ever. Keeping your – and your customers’ – data safe should always be a top priority, but it’s always under threat from increasingly sophisticated forms of attack, including rogue nation states.
The latest malware and cybersecurity systems will help, but it could also be worth hiring a consultant or employing someone to look after this area for your business too.
These are apps that are jam-packed with features to give users everything they need at their fingertips. Users can be customers or employees, and they’ll be able to personalise superapps to create the experience they want by switching features on and off or adding to them easily.
Features can include messaging services, payment facilities, and chatbot functions, and they should give users the same experience on a desktop as on a smartphone.
The climate crisis is rightly at the forefront of numerous business owners’ minds. And while they might have thought about emissions and their carbon footprint in lots of parts of the business, they might not have thought about making sure their tech is sustainable.
This is a complex issue to discuss in detail here, but the main point to make is to consider the impact of your hardware (laptops, smartphones etc) and your software (systems).
Can you make your IT last a bit longer before replacing it, for example, and can you recycle parts rather than throwing them away?
For your software, many suppliers publish their environmental impact and goals, so it should be easy to check your own.
This is just a brief snapshot of the tech trends for 2023 to look out for. We know there’ll be lots more. Please let us know what you think the trends will be in the comments.
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